Make.com Integrations: Connect 1,500+ Apps in Minutes
Make.com connects to over 1,500 apps through native modules and any REST API through HTTP modules. This guide covers the most powerful integrations — what they enable, how to set them up, and how to combine them into effective automation stacks.
Native vs HTTP Integrations
Make.com offers two integration types:
Native modules: Pre-built connectors. Authenticate once, click to configure. Covers 1,500+ apps including HubSpot, Gmail, Slack, Stripe, Airtable, Salesforce, etc.
HTTP module: Generic REST API connector. Use for any API without a native module. Requires manual header/auth setup but connects to anything.
When to use HTTP over native:
- The app has no native module
- The native module doesn't expose the API endpoint you need
- You need more control over the request (custom headers, specific endpoint)
CRM Integrations
HubSpot (native): Most-used Make.com integration. Modules for: Contacts, Companies, Deals, Tickets, Activities, Lists, Emails.
Key Scenarios:
- New form submission → HubSpot contact + deal
- HubSpot deal closed → Slack alert + invoice
- New HubSpot contact → Claude enrich + update
Salesforce (native): Enterprise CRM integration. Modules for Records (all objects), Leads, Contacts, Opportunities.
Pipedrive (native): Strong for sales teams. Trigger on deal stage change → automate next steps.
Apollo.io (HTTP):
Marketing Integrations
Mailchimp (native): Add subscribers, update tags, trigger campaigns, monitor engagement.
Brevo/Sendinblue (native): Send transactional emails + SMS. Good for automated sequences.
Buffer (native): Schedule social media posts across platforms from Make.com.
ActiveCampaign (native): Email sequences + contact tagging. Strong for lead nurturing automations.
Communication Integrations
Slack (native): Most-used notification channel. Post messages, create channels, DM users. Common: Send message to #alerts with AI-generated summaries.
Gmail/Google Workspace (native):
- Gmail triggers: New email, new email matching search
- Actions: Send email, create draft, add label, create thread
Twilio (native): SMS and WhatsApp messaging. Trigger on inbound SMS; send outbound.
Intercom (native): Customer messaging. Trigger on new conversation; reply to customer.
Data and Storage Integrations
Airtable (native): Most flexible data layer for Make.com. Use as: queue, output storage, knowledge base, configuration.
Google Sheets (native): Familiar to everyone. Good for simple data storage; poll for new rows.
Notion (native): Create pages, databases, update properties. Good for content pipelines.
MongoDB (native): For complex data storage needs.
Payment Integrations
Stripe (native): Triggers: payment succeeded, subscription created, invoice paid. Actions: create customer, create invoice, retrieve subscription.
Example: Stripe payment → HubSpot deal update + Slack notification + QuickBooks invoice.
PayPal (native): Order completed trigger → automation.
Developer and API Integrations
GitHub (native): Trigger on pull request, issue created, push. Good for dev team notifications.
Jira (native): Create/update issues. Connect with Slack for dev team workflow.
Webhooks (native): Make.com can both receive and send webhooks. Custom webhook trigger is the most-used module for custom apps.
AI Service Integrations
OpenAI (native): Direct modules for chat completions, embeddings, image generation. Simplest AI integration.
Claude / Anthropic (HTTP): No native module — use HTTP:
ElevenLabs (HTTP): Text-to-speech for voice automation:
Building Custom Integrations
For apps without native modules, the HTTP module handles any REST API:
Authentication patterns:
- API Key in header:
Authorization: Bearer {{key}} - Basic Auth: Use HTTP module's Basic Auth setting
- OAuth: More complex — some OAuth flows need webhook redirect
Pagination: Many APIs paginate results. Handle with:
- First call: get page 1 +
next_page_urlfrom response - Iterator: process all items on page 1
- Router: if
next_page_urlexists → Scenario loops (set "Maximum number of cycles" > 1)
Rate limiting: Make.com has a "Wait" module (add pause between operations). Use between API calls that have strict rate limits.
Integration Stack by Use Case
Lead generation stack: Apollo → Clearbit → Claude → HubSpot → Gmail → Slack
Content creation stack: Airtable → Semrush → Claude → WordPress → Buffer → Slack
E-commerce stack: Shopify → Stripe → HubSpot → Klaviyo/Mailchimp → Slack
Support stack: Gmail/Intercom/Twilio → Claude → Zendesk → Slack → Airtable
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